Digital banking concept in an analog atmosphere. With more and more people managing their banking transactions online, HSBC Bank decided to adopt a new concept for its branches that would allow, in addition to consulting and traditional banking, a digital customer experience in a real environment.
One of the first locations with this new concept is the branch in Emaar Square, Downtown Dubai. It presents itself to its customers with bright, open rooms, lots of glass and a special lighting concept harmoniously matched to the architecture.
Among others, luminaires from the Ringo Star Slim series and the Midpoint series from Lightnet were installed in the branch.
